HOW CAN WE HELP

Services

Global Data
Global Data
Global Data
We have established relationships with data suppliers in 70 countries to find and licence the right data for your business – on the right terms.
Data Analysis & Insight
Data Analysis & Insight
Data Analysis & Insight
The full range of advanced analytical, modelling and segmentation techniques to unlock the value in your data and the experience to reveal what it means and how to use it for maximum leverage.
SCV & Data Management
SCV & Data Management
SCV & Data Management
Without a single view of customers and prospects mastered on one platform – your CRM and CVM can’t ever be effective. We have extensive experience of building and managing single customer views and marketing data management systems using open industry standard platforms. These systems represent valuable corporate assets and goldmines of intelligence. They feed high quality and timely data into marketing automation and contact management systems.
Web, Digital & Social
Web, Digital & Social
Digital & Social
The internet has transformed marketing. Your website, content and landing pages are critical elements of every prospect and customer journey. Our data team works with our award winning web designers and digital, SEO, PPC & social marketing team to ensure that every element of the process is integrated and fully optimised to produce real measurable ROI.
Data Enrichment & Integration
Data Enrichment & Integration
Data Enrichment & Integration
Data without context is useless. We use industry leading software to validate and maintain the quality of company names and addresses in over 200 countries. We can enrich your UK and international data to make it actionable for analysis and communications. We can automate the regular Extract Transform and Load activity to integrate multiple data feeds and ensure that your SCV and Golden Record are up to date every day.
Consultancy
Consultancy
Consultancy
The experience we’ve gained, working with some of the worlds’ leading companies over the last 20 years is available to you on a day to day basis through our Account Teams, but also in the form of project work for all aspects of data and digital marketing. Our best practise lead generation and CVM scorecard is a pragmatic way to measure and compare how you work - to best practise. Using this method identifies weaknesses and helps to create a roadmap and business case for prioritising activity.

Key Applications

Key applications of these services include…

Lead Generation & CVM
Lead Generation & CVM
Lead Generation & Customer Value Management
Every company we’ve ever spoken to in the last 20 years simply wants to find and close more sales opportunities – keep customers for longer, and sell more things to them. Over the years we have developed a best practise data driven approach that works reliably and predictably. Either fully outsourced to us, or working collaboratively with clients’, this approach has proven to be effective.
Real-time Journeys
Real-time Journeys
Real-time Journeys
The goal of relationship marketing has always been to talk to segments of one about things that interest them – at the right time, in real time. We use technology to make this a reality across key communications areas including lead generation and CVM – and customer services. The ability to listen for what your customers and prospects are saying about your brand , and to respond directly to them, in real time opens up fantastic opportunities to create and improve engagement, and ROI.

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